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Apple gains popularity as Samsung squeezed further

Our latest large-scale consumer survey showed a further surge in popularity for Apple smartphones at the expense of Samsung, which is also being squeezed by lower-cost Chinese rivals in the mass market.

21 July 2014

Carlsberg – acquisition-led growth

Carlsberg is expanding its presence in China, building on growing popularity for its key international brand in first-tier cities with a series of acquisitions to develop revenue streams in lower-tier markets.

17 July 2014

Beer – market share scramble squeezes profits

Aggressive acquisition strategies and rapid distribution and capacity expansion have helped to insulate leading beermakers in China from an industry-wide slowdown. However, intense competition continues to hold down prices and profit margins.

17 July 2014

CR Snow – improved product mix slow to boost margins

While CR Snow remains market leader in China, posting solid revenue growth supported by improving average selling price, margins remain tight as intensifying competition forces the firm to invest in expansion and acquisitions.

15 July 2014

Tsingtao – market share grows at expense of margins

A volume-led growth strategy targeting the mass market has driven growth in popularity and sales, but a falling average selling price and higher marketing expenses have squeezed margins.

15 July 2014

Yanjing – struggling to move upmarket

Despite continued strong sales in its core markets of Beijing, Inner Mongolia and Guangxi, Yanjing’s sluggish growth in the high-end market is weighing on its performance and popularity.

15 July 2014

Slight rebound in spending, income and confidence

Discretionary spending, household income and consumer confidence all rebounded slightly in June, according to our latest survey of 1,000 consumers conducted between June 18 and June 24, supported by a moderation of growth in the cost of living. However, borrowing intentions and investment outlook among our respondents weakened slightly.

03 July 2014

Apple – rebounding popularity on strong brand image

Our surveys show that Apple’s popularity among Chinese smartphone buyers has rebounded since mid-2013, while heightened consumer expectations for a larger-screen iPhone 6 should boost future sales.

03 July 2014

Coolpad – banking on a low-cost 4G strategy

The domestic smartphone maker’s growing range of low-cost 4G handsets and its strategic partnership with online retailer JD.com should continue to drive further strong growth despite mounting competition.

03 July 2014

Samsung – competition intensifies

The South Korean giant faces increasing pressure, with our survey data showing declining popularity as competition ramps up in both the premium and lower-end markets.

03 July 2014

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