Private Education – a beacon promising success

• Published 02 Jun 2011

China’s highly competitive school system and job market drives demand for a whole host of private education niches, some of which are more compelling than others.

The business case remains robust for China's private education and training market – estimated by Deutsche Bank (DB:NYSE) research to be $61bn (Rmb 395bn, £37bn, €42bn) in size in 2009 – as students and parents aspire to succeed in a hugely competitive white-collar job market. Stories that skilled migrant workers and qualified babysitters now earn more than China's fresh faced graduates have only added to the impetus as students prepare themselves for overseas study or boost qualifications to increase their earnings potential.

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