Young adults and smaller cities are drivers of bullish consumer intentions

• Published 02 Apr 2009

China Confidential’s survey of consumer intentions reveals clear optimism for 2009, buoyed particularly by activity in second and third-tier cities and among young adults.

China’s consumers have heard lots of bad economic news, but they are still planning to ramp up their spending this year. This is one of many key findings from China Confidential’s survey of consumer intent among middle and upper-income households.

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