Retail

Johnson & Johnson's Dabao – universal winner

The cosmetics brand was popular with rural residents for its low cost and good quality.

TCL Corporation - TV giant

The electronics company sold 2.89m LCD televisions in the first five months of this year, up 25% from 2009.

Xtep – popular with discretionary rural consumers

The sports shoe and clothing company was one of the most popular brands with younger rural respondents we spoke to.

Anta - growing margins

The selling price of the company's sports shoes has been rising despite its popularity in lower-tier cities and rural China.

A new consumer cohort

Extensive China Confidential interviews across rural China shed light on the growing band of 'discretionary rural consumers'.

China Nepstar – hostage to state pricing

Profits have come under pressure at the drug retailer from price ceilings on products under China's essential drug list.

Nobao energy service company seeks NYSE listing

The domestic energy services company could be well positioned to benefit from China's push toward developing greener building stock.

Haier Group: Achieving higher margins

The home appliance giant is pushing to grow the share of sales of higher end products over the coming years.

White goods: Seeking refuge in higher technology

White goods manufacturers face a challenging future as input prices rise and the real estate market starts to cool, but those companies able to slip out of the mid-technology trap should fare well.

Midea: Ready for new energy saving standards

A significant proportion of Midea's air conditioner models meet new efficiency standards making it eligible for hefty subsidies.

Latest Issue

29 July

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